In 2002, Joe began his therapeutic practice in Bury St Edmunds with one of the UK's leading rehabilitation services of the time; Focus12. Here he developed his specialism in 1 to 1 counselling, group therapy facilitation, art therapy, guided meditation and therapeutic workshops.
Then to Newmarket and The Jockey Club in 2006. Joe worked with individuals and governing bodies for 10 years, developing a culture of recovery and support in British Horseracing. Harnessing the experience of the industry's workforce, he conceived and developed Thoroughpeutics >; a bespoke programme of equine assisted therapy for racing's people.
Joe next became a member of the JHD Counselling and Tutoring Team in Cambridge. This practising and teaching organisation provides counselling to Cambridge University Colleges, supporting a unique community of people studying at the highest level of world academics.